Generazione Cinema: identity e storytelling

For the cycle of events on cinema and civil society, sponsored by the Lazio Region and the European Union, the AANT students created and produced the identity and storytelling to publicise the event.

Goals:
Creating a distinctive identity and captivating storytelling for a film review that aims to raise young people’s awareness on issues such as bullying, cyberbullying, early school leaving and behavioural fragility.

The Farm:

In collaboration with Halibut Film and Cinema Avorio, the entire project was followed by AANT students selected from the three-year course in Advertising and Videomaking. Working alongside the partners involved, the team worked on creating the image of the events, creating logos and identities and applying them to all promotional materials. In addition, divided into working groups, the students filmed seminars, lectures, screenings and events with their cameras. The result was the production of original video content, which tells the story of filmmaking professions and the importance of the medium as a tool for personal and social reflection and growth.